Start with a clear message

http://www.forbes.com/sites/groupthink/2014/02/19/getting-the-most-out-of-social-media-start-with-a-clear-message/

The Social Media Revolution

http://www.youtube.com/watch?v=0eUeL3n7fDs

New Career Opportunities

http://www.mobilecommercepress.com/social-media-marketing-increasing-career-opportunities/8510884/

CVS change in product strategy

http://www.usatoday.com/story/news/nation/2014/02/05/cvs-will-no-longer-sell-tobacco-products/5207853/http://www.usatoday.com/story/news/nation/2014/02/05/cvs-will-no-longer-sell-tobacco-products/5207853/


And look at their social media

http://supermarketnews.com/community-amp-social-networking/social-media-drives-cvs-loyalty

Are Super bowl ads worth $4 million?

Does business think super bowl ads are worth $4 million?

http://adage.com/article/special-report-super-bowl/game-time-decision-super-bowl-worth-4-million/245091/

College students and social media

http://scholarsarchive.jwu.edu/mba_student/5/

Does this reflect your experience?

McDonalds and Social Media

http://contentmarketinginstitute.com/2012/01/mcdonalds-social-media-right/