Take a look at these statistics
http://www.emarketer.com/Article/Majority-of-US-Internet-Users-Use-Connected-TV-by-2015/1010908/1
http://www.emarketer.com/Article/Majority-of-US-Internet-Users-Use-Connected-TV-by-2015/1010908/1
This blog is dedicated to Social Media Marketing strategies, tactics, best practices and tips. (And a little bit of fun) :)